Efficient doesn't mean not fashionable, and we have a proof.

Efficient doesn't mean not fashionable, and we have a proof. Discover our last limited collection Marine Serre x R-PUR.

Discover the genesis behind the R-PUR project : created in 2016 by Flavien Hello and Matthieu Lecuyer

Discover our collaboration with the French designer Marine Serre during the last Fashion Week

At R-PUR, we have never taken part in Black Friday, which goes against our values